With ever moving technology, and a world that has become almost entirely connected, now is the time to look to the future.
Being
given the opportunity to receive news, information and even products at
unprecedented speeds also places us in the unique position of having a
responsibility to use this golden opportunity properly.
So many
people have already been bitten by scams and by spam marketing around
the net. So many people have become jaded and have chosen to hide
themselves away from the choices and chances the internet holds out to
us all.
As
digital marketers, social media experts and representatives of our
various online businesses the time has come for us to step up to the
plate. The time has come for us to fight back, to give back and to
provide value to enrich our followers rather than seeking only to enrich
ourselves.
So many of us now owe everything we are and everything
we have to those who had faith. We owe our livelihood to all the people
who took the risk and trusted us to deliver on our promises. Let us not
forget those promises. Let us not offer false hope. Instead let us
offer only solutions to problems. Let us provide the same level of
service and excellence we would like to receive ourselves.
Every
time someone gets scammed, every time someone is sold a product that
fails to meet it's sales pitch we lose another chance to enrich both our
own lives and someone else's life. As an industry we owe it both to
ourselves and to our various clients and customers to take a stand and
defend the right of everyone to build, to grow and to buy without fear.
So,
how many of us will stand by our products? How many of us will choose
honesty over a quick buck? Can you say you would buy your own product?
Are you proud of who you are and what you have to offer?
If you
are all these things it is time to turn it all around. It is time to
show the whole world that not only the lucky few can live a better, freer life.
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