Thursday, 19 November 2015

The Next Era Of Digital Life

With ever moving technology, and a world that has become almost entirely connected, now is the time to look to the future.

Being given the opportunity to receive news, information and even products at unprecedented speeds also places us in the unique position of having a responsibility to use this golden opportunity properly.

So many people have already been bitten by scams and by spam marketing around the net. So many people have become jaded and have chosen to hide themselves away from the choices and chances the internet holds out to us all.

As digital marketers, social media experts and representatives of our various online businesses the time has come for us to step up to the plate. The time has come for us to fight back, to give back and to provide value to enrich our followers rather than seeking only to enrich ourselves.
So many of us now owe everything we are and everything we have to those who had faith. We owe our livelihood to all the people who took the risk and trusted us to deliver on our promises. Let us not forget those promises. Let us not offer false hope. Instead let us offer only solutions to problems. Let us provide the same level of service and excellence we would like to receive ourselves.

Every time someone gets scammed, every time someone is sold a product that fails to meet it's sales pitch we lose another chance to enrich both our own lives and someone else's life. As an industry we owe it both to ourselves and to our various clients and customers to take a stand and defend the right of everyone to build, to grow and to buy without fear.

So, how many of us will stand by our products? How many of us will choose honesty over a quick buck? Can you say you would buy your own product? Are you proud of who you are and what you have to offer?

If you are all these things it is time to turn it all around. It is time to show the whole world that not only the lucky few can live a better, freer life.

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